Google Maps launches new fake review detection tool: How does it work?

Google Maps has introduced a new feature that aims to help users identify businesses that may be affected by a large number of fake reviews. This feature helps users make more informed decisions when evaluating local businesses by providing an alert notification about business profiles suspected of hosting a large number of fake reviews.

Originally launched in the United Kingdom, this alert system is now available to users in the United States. When Google When a business identifies and removes fake reviews from its listing, the notification notifies users of this action. The warning also signals that the business may display “unusually high or low ratings,” alerting potential customers to the possibility of manipulated feedback.

While Google hasn’t disclosed the exact criteria used to flag unusual ratings, the warning system provides users with an extra layer of information about the authenticity of a business’s reviews. Businesses that receive this warning may also face temporary restrictions on collecting new reviews while we investigate. In some cases, Google may choose to temporarily remove existing applications. ratings and reviews until their authenticity is verified.

This feature is part of Google’s broader effort to increase transparency on its platform and give users access to: reliable information. To further improve user experience, Google encourages people to report reviews they suspect are fake.

How to Report Suspicious Reviews?

The process for reporting potentially fraudulent reviews is designed to be simple:

Open Google Maps and find the business profile in question.

Tap the three dots in the upper right corner of the profile.

Select “Report” from the menu.

Choose a reason, such as “False or misleading content.”

Provide additional information to help clarify the issue.

Submit the report for Google to review.

It is important that users avoid providing false feedback as it can undermine the credibility of legitimate feedback. By reporting misleading commentsUsers contribute to maintaining the accuracy of business information on the platform.

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Published: 27 September 2024 20:32 IST