Xbox leader Phil Spencer confirmed the growth in Asia: “We’ve seen the largest number of Xbox console gamers in the region to date.”

What you need to know

Microsoft showed off its Xbox presentation at the Tokyo Game Show in Japan.
Various Asian games were detailed at the event, including top hits like Final Fantasy Pixel Remaster Collection and the Legend of Mana series for Xbox.
During the event, Xbox leader Phil Spencer revealed that Microsoft now has the largest install base the console platform has ever had in Asia.
Microsoft’s Xbox console continues to face stiff competition from PlayStation, which is thought to outperform Xbox by as much as 3:1 in some markets. However, both manufacturers saw declines in hardware sales year over year.

Today, Microsoft held a presentation at the Tokyo Game Show showing off its efforts to bring more Asian region support to the Xbox platform.

During the Tokyo Game Show event, Microsoft detailed its partnerships with companies like Square Enix and Konami with new trailers for Metal Gear Solid 3: Delta and re-releases of Suikoden. Square Enix also released Final Fantasy Pixel Remasters alongside classic Legend of Mana and Trials of Mana games on Xbox Play Anywhere Xbox Game Pass. Dragon Quest 3 HD-2D has been confirmed for Xbox, along with other games of all shapes and sizes.

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During the event, we also got an update on how Xbox is performing in the region; This should encourage game fans in countries like Japan, China, and Korea.

Xbox chief Phil Spencer says: “More people are playing Xbox across all devices in Asia this year than ever before. We’ve seen the highest number of Xbox console gamers in the region to date.” pic.twitter.com/u5AuvW1BX6September 26, 2024

Sharing an update, Xbox leader Phil Spencer noted: “This year, more people than ever are playing Xbox across all devices in Asia. We’ve seen the highest number of Xbox console gamers in the region to date.”

Spencer’s comments echo Microsoft’s recent sentiments Xbox Game Showcase starting June 2024Where Microsoft confirms Xbox now has largest active console install base eversurpassing previous milestones. This includes active players on Xbox One, Xbox Series X|S, and specifically a few remaining players on Xbox 360; However, as previously stated, it does not include users playing Xbox games in the cloud, on PC, or on other platforms such as Nintendo Switch or PlayStation 5. Statements to us from Microsoft PR.

Microsoft joins Sony and Nintendo Hardware sales decline year over yearbut as users become more “sticky” than in previous console generations. With PlayStation 4 and Xbox One having an unevenly long lifespan due to service-type games like Roblox, Fortnite and Minecraft, more and more gamers are sticking with previous generation consoles this time around. More gamers are moving to PC as more and more games enable cross-save features, allowing players to browse with their content on any device they choose. Xbox is up over 44% overall, thanks to growth from their acquisition of Activision-Blizzard.

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The fact that Xbox consoles continue to grow rather than shrink, especially in Asia, is a good sign that Microsoft is on the right track in the region. Clearly, there’s a ton of hard work involved in downloading games like: Genshin Impact for XboxSega’s Yakuza, Persona, and now Square Enix’s Final Fantasy. And it certainly seems to be paying off for fans of this genre of games.

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There’s still work to be done for Xbox in Asia

Xbox Tokyo Game Show 2024 Broadcast – YouTube

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Microsoft has finally repaired its relations with Square Enix, joining the likes of Sega/Atlus and MiHoYo in providing more support for Xbox for fans of Asian region games. But there’s still a lot of work to be done.

Microsoft has recently cracked down on so-called “grey markets” in regions like the Middle East and Central Asia, where users purchase imported Xbox consoles and then purchase games digitally to play from markets with regional pricing discounts, such as Argentina. A large number of these purchase paths have been blocked by Microsoft in recent weeks, leading users in unsupported regions to lose access. Microsoft may be doing much more to provide more official support in these regions. further localization effortsWe’re also growing data centers and local teams to promote Xbox gaming of all kinds. If Xbox has a larger Asian user base than ever before, there’s obviously some demand, right?

For all the gains Microsoft has made in Central and South East Asia in recent years, it has also suffered some losses. Microsoft signs long exclusivity deal for Japanese Pokemon alternative palworld at the beginning of this year but I missed it Black Legend Wukong From China, it recently hit what would have been at least a regional record for a full-priced single-player game, selling 20 million copies in a single month.

As a Final Fantasy fan, I’m well fed and finally get my hands on the Final Fantasy Pixel Remaster collection, which was previously available exclusively Negative on Xbox. There’s every reason to think Final Fantasy 16 and Final Fantasy 7 Remake will eventually hit Xbox as well (and we’ve heard they’re on the way). We should also see other games from MiHoYo launch on Xbox, including Honkai Star Rail and Zenless Zone. When Zero ran out of PlayStation-related exclusivity. We see it too Origins of Dynastic Warriors and games like this Metaphor: ReFantazio On the first day of the Xbox, this was something that had not been possible in previous years.

However, it is clear that there is still more work to be done here. Maybe one xbox handheld It will help Microsoft grow further in the region…